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Market Insights

Learn how BuildBetter helps leadership teams gather, analyze, and act on market intelligence from customer interactions.

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Key Benefits

• Market Intelligence: Real-time market feedback
• Competitive Analysis: Track competitor mentions and trends
• Opportunity Detection: Identify market opportunities
• Strategic Planning: Data-driven decision making

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Common Use Cases

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1. Market Analysis

Track market trends:

• Industry shifts
• Customer needs
• Market gaps
• Competitive landscape

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2. Competitive Intelligence

Monitor competition:

• Competitor mentions
• Feature comparisons
• Pricing insights
• Win/loss analysis

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3. Strategic Planning

Support decision making:

• Market opportunities
• Product direction
• Resource allocation
• Growth strategy

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Getting Started

1. Data Collection

   • Set up recording
   • Configure signals

2. Analysis Setup

   • Define metrics
   • Create dashboards
   • Set up reporting

3. Team Access

   • Define roles
   • Set permissions
   • Train users

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Success Metrics

• Better market understanding
• Faster decision making
• Improved strategy
• Higher win rates
• Market advantage

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Resources

• Signal Setup
• Report Creation
• Team Access